Preschool Kids Prefer McDonalds Food
63 poor kids in the Head Start school program were given five foods and asked which one tasted better. When they re-wrapped the same food in McDonald's and other unbranded packages, 60 percent of the kids preferred the grub wrapped in the McDonald's box better. They even liked McCarrots.
Obesity prevention expert Dr. Thomas Robinson of the Stanford University School of Medicine, claims that this proves that McDonald's, who uses a clown and Disney toys to sell their food, marketing reaches young kids.
"Overwhelmingly, kids chose the one that they perceived was from McDonald's," said Dr. Robinson.
http://www.2snaps.tv/9811062
http://www.foodnavigator-usa.com/news/ng.asp?n=78848-mcdonald-s-branding-marketing-to-kids
